Photo Credit: Ian Clifton
The seven on seven women American tackle football league will be taking a break in 2012. Mitch Mortaza started the U.S. Lingerie Football League [LFL] three years ago in 2009. The league was launched in West Hollywood, California and managed to get the attention of many fans. Why? Imagine beautiful women in pads playing full-contact tackle football with literally bras and panties. That’s right, the LFL epitomizes what entertainment is all about.
Reasoning for the LFL one-year hiatus?
Simply put, expansion. According to the brand’s spokesman, Jim Wallin, the LFL has targeted to resume the league in America in April 2013 in hopes to take advantage of warm weather during the spring and the summer. During this one year of hiatus, the league has many plans and is very much concentrated on expanding its brand into more locations [U.S cities, Canada, and other countries].
The LFL finished their 2011 season with 11 teams — Baltimore, Chicago, Cleveland, Green Bay, Las Vegas, Los Angeles, Minneapolis Orlando, Philadelphia, Seattle and Tampa. The main objective is to increase the brand’s competitive advantage in hopes to increase the participation of other cities in the United States. There’s one focus at hand, reach the masses.
In hopes to achieve their goal, the LFL has already started its campaign by launching an “All Fantasy Tour.” The ladies of the LFL all-stars from America will travel to countries, such as Australia, Mexico and Asia to promote the league. Mexico City will be the first destination in May 2012 followed by dates to be announced for Australia and Asia later in the year.
To the fans of the LFL, be patient and hope for the best. If this goes right, the league will return to America “bigger and better.” The sport of U.S. football has never looked so good on television.
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Not good, definitely not good! Where’s a guy now suppose to go to get his “jollies”? The LFL was always good for my life as it certainly beats watching NASCAR !
I see Stern and the Maloofs have the city of Sacramento bent over a barrel as they now set about sodomizing their idiot mayor former NBA player Kevin Johnson and his residents. They’re deserving of that fate! Johnson was an idiot to use the premise of using public financing and private businesses funding as an inducement for the Kings to remain in Sacramento.
I hear you Alan. The good news is that the hiatus is only for one year. David Stern has already backed the Sacramento Kings owners and has confirmed that there will not be a new arena built in the city. It’s only a matter of time that the Kings organization gets bought out by new owners. Anaheim was very close.
Dude, you just ruined my night… for now.
One of the local lingerie football players comes into my bar.
Ridiculous. And I mean that in a very good way.
Sorry to be the bearer of bad news. That’s awesome Chris. You know what that means… better start going to the same bar more often. hehe
They don’t get a lot of “coverage,” do they? Heck, there’s a franchise in Philly and I didn’t even KNOW.
Not too much coverage Bruce. The league only has 11 teams right now, which is why the LFL wants to explore outside the U.S. to provide the league with additional brand awareness. Yup, Philly’s team is called the Philadelphia Passion. hehe
This is a sad day indeed. The world is ending this December and now we won’t have LFL to enjoy during our last days on this planet!
Well-said. A year without the LFL? Tough, but we can do it!
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